Tuesday, February 23, 2010
Monday, February 22, 2010
Never Pre-Judge a potential MLM Prospect
From the very first moment that I joined my networking marketing company, I was told, never to pre-judge anyone. At my first training session, the speaker advised the audience of the following: "Those you think will, wont; those you think won't, will; those you think can, can't; those you think can't, can."
Despite this never ending message being relayed to us, I think it is only natural to cast judgement on people. I think it is simply human nature. Over time, it may be possible to regulate or control this human instinct, but I think it takes a lot of patience and practise.
I think the best way is to keep pounding that message into your brain as often as possible, because we really don't know what is truly inside of some someone. We only see their world from a distance. Even those we think we may be close to, may have another hidden agenda or dreams and desires that they have never shared with anyone.
Their world may seem perfect to you from the outside. That person with the executive job; the one with the 5 bedroom mansion; the one with the BMW 750i. It seems from the outside that they are living the perfect dream so why on earth would they ever be looking for an opportunity.
The same holds true for the opposite spectrum. What about those people who we think do not have any money to put toward a business; those we think are not business minded; those we think have too many bills or problems to have to deal with something else. We feel that those people may not have the brains or the business sense to do well with a network marketing business.
But again, with these people, their burning desire inside of them is what may lead them to be an all star. They may not have money, but they may borrow some once they hear of the fabulous opportunity that you are presenting to them.
The common theme to remember with all of these potential leads is not to pre-judge them. Despite me preaching these words, I recently did such a thing and my perception of this person almost caused me to lose a prospect.
This fellow was a co worker of mine for several years. In fact, I was his immediate supervisor. Due to the nature of our business, we did not often see each other and began to work less closely as he was dealing with another superior at most times. I thought of him right from the start as I did with all my co workers. But I quickly set him aside as I felt that he would not be into this type of business. I never really gave myself a plausible explanation, I just thought based on his personality, that he would not get involved.
But, a few months later, I did communicate with him briefly about the opportunity and he actually said he would be interested to hear about it. We never set a definite date and because of that I again set him aside thinking that he was not interested and that is why he did not follow up with me.
So one particular day, out of the blue, I thought I would contact him again to see if he would attend an information session that was not too far from where he lived. I was very surprised that he jumped at the opportunity, attended the presentation with his fiancee and joined the business a week later.
If I had let my pre-judgement of him take full control, then I would have lost him and most likely down the road, he would have been approached by someone else. He told me that he has been looking for the right home-based business for months. I had no idea that he was. And that is a perfect example of what I said before, that we truly don't know what the intentions and desires are of the people we know.
So, go out there and speak to every single person you know and meet and don't pre-judge them.
Despite this never ending message being relayed to us, I think it is only natural to cast judgement on people. I think it is simply human nature. Over time, it may be possible to regulate or control this human instinct, but I think it takes a lot of patience and practise.
I think the best way is to keep pounding that message into your brain as often as possible, because we really don't know what is truly inside of some someone. We only see their world from a distance. Even those we think we may be close to, may have another hidden agenda or dreams and desires that they have never shared with anyone.
Their world may seem perfect to you from the outside. That person with the executive job; the one with the 5 bedroom mansion; the one with the BMW 750i. It seems from the outside that they are living the perfect dream so why on earth would they ever be looking for an opportunity.
The same holds true for the opposite spectrum. What about those people who we think do not have any money to put toward a business; those we think are not business minded; those we think have too many bills or problems to have to deal with something else. We feel that those people may not have the brains or the business sense to do well with a network marketing business.
But again, with these people, their burning desire inside of them is what may lead them to be an all star. They may not have money, but they may borrow some once they hear of the fabulous opportunity that you are presenting to them.
The common theme to remember with all of these potential leads is not to pre-judge them. Despite me preaching these words, I recently did such a thing and my perception of this person almost caused me to lose a prospect.
This fellow was a co worker of mine for several years. In fact, I was his immediate supervisor. Due to the nature of our business, we did not often see each other and began to work less closely as he was dealing with another superior at most times. I thought of him right from the start as I did with all my co workers. But I quickly set him aside as I felt that he would not be into this type of business. I never really gave myself a plausible explanation, I just thought based on his personality, that he would not get involved.
But, a few months later, I did communicate with him briefly about the opportunity and he actually said he would be interested to hear about it. We never set a definite date and because of that I again set him aside thinking that he was not interested and that is why he did not follow up with me.
So one particular day, out of the blue, I thought I would contact him again to see if he would attend an information session that was not too far from where he lived. I was very surprised that he jumped at the opportunity, attended the presentation with his fiancee and joined the business a week later.
If I had let my pre-judgement of him take full control, then I would have lost him and most likely down the road, he would have been approached by someone else. He told me that he has been looking for the right home-based business for months. I had no idea that he was. And that is a perfect example of what I said before, that we truly don't know what the intentions and desires are of the people we know.
So, go out there and speak to every single person you know and meet and don't pre-judge them.
Sunday, February 14, 2010
Network Marketers: Top 3 Reasons Why People Quit MLM
There is an expression in the business that people don't fail at MLM, they only quit. I am not sure if I completely believe that. I would tend to think that there must be some network marketers out there who are very bad at the business and because of their actions or lack thereof, they fail.
That being said, I do believe that the majority of people who leave the MLM industry, quit. What on earth could cause these people do leave a business that has the opportunity to make them financially independent in a few years? Would someone actually walk away from a great opportunity without a good reason? Yes, they would, and here are the three main reason why I believe they do so.
1. A very poor or lack of a reason "why" they are doing the business.
When I was first told about this concept it was the day that I launched my business. I wasn't forewarned that I would have to come up with a reason before hand so I was a little surprised and caught off guard. I mean, I figured that the reason I got involved was to make money and a ton of it. Isn't that why everybody did so.
So I had to think about it for a bit and came up with something that had to do with spending time with the family, especially my two young children. I had missed spending quality time with my eldest child because of work and I did not want that same scenario to materialize.
I have come to realize that my reason "why", is the most important aspect of the MLM industry. Your "why" has to be good enough to motivate you on a day to day basis. It has to be good enough to get you through the many ups and downs that you will face. It will have to be good enough to get you past the negative attitude you will face from people, some of these people being your close friends and family members.
So, take all the time you need and really dig deep inside yourself to reflect and come up with your reason "why" and don't stop until that reason is absolutely perfect.
2. Not earning enough money right away.
Many people enter the network marketing industry thinking that it is a "get rich quick scheme." It is unfortunate that they feel this way, but the more important point is that this belief is often perpetuated by their sponsor.
Whoever I introduce my business to, I stress more than once, that the results are not a guarantee and furthermore emphasize to them that the opportunity is not a "get rich quick scheme."
Although there are many network marketers who earn significant income within their first year in business, this is not the norm. Most people involved in this industry, do not experience financial rewards for at least 2 to 5 years. In addition, there are many who do not earn significant income until at least 10 years in the industry.
Most MLM companies offer a bonus structure wherein representatives can earn some income while their residual income is building. That being said, the reason that I became involved in this industry and why most others do, is the amount of income that can be generated residually. To earn this type of income takes time and those who lack the patience to wait, will miss the rewards.
If you are not willing to put in at least 2 to 5 years and actually work your business during this time frame, then do not get involved or continue.
3. Not treating your business like a business
Being a network marketer is having your own business. You are an entrepreneur in the true sense of the word. You are a business owner just as much as a person who owns a restaurant franchise.
Unfortunately, most network marketers do not have this same mindset. I think the main reason for this is due to the very low start up costs involved. I sometimes think that the low cost is both a benefit and a curse. How so? If a person only spends $500 to become a network marketer, then many will treat their business like a $500 business. I don't think someone would have that same attitude if they had just paid $500 000 for a restaurant franchise.
So, when a network marketer's business is not going well, if their is a lack of results or no results, then it is so easy to walk away from that $500 investment and many people do. You must treat your business like that million dollar franchise. Believe that you are the owner of a multi million dollar network marketing operation and act accordingly.
In summary, DO NOT QUIT! Focus on a reason "why"; work your business for at least 2 to 5 years and run it like you are the proud owner of a multi million dollar franchise.
Vince A. Giorno
That being said, I do believe that the majority of people who leave the MLM industry, quit. What on earth could cause these people do leave a business that has the opportunity to make them financially independent in a few years? Would someone actually walk away from a great opportunity without a good reason? Yes, they would, and here are the three main reason why I believe they do so.
1. A very poor or lack of a reason "why" they are doing the business.
When I was first told about this concept it was the day that I launched my business. I wasn't forewarned that I would have to come up with a reason before hand so I was a little surprised and caught off guard. I mean, I figured that the reason I got involved was to make money and a ton of it. Isn't that why everybody did so.
So I had to think about it for a bit and came up with something that had to do with spending time with the family, especially my two young children. I had missed spending quality time with my eldest child because of work and I did not want that same scenario to materialize.
I have come to realize that my reason "why", is the most important aspect of the MLM industry. Your "why" has to be good enough to motivate you on a day to day basis. It has to be good enough to get you through the many ups and downs that you will face. It will have to be good enough to get you past the negative attitude you will face from people, some of these people being your close friends and family members.
So, take all the time you need and really dig deep inside yourself to reflect and come up with your reason "why" and don't stop until that reason is absolutely perfect.
2. Not earning enough money right away.
Many people enter the network marketing industry thinking that it is a "get rich quick scheme." It is unfortunate that they feel this way, but the more important point is that this belief is often perpetuated by their sponsor.
Whoever I introduce my business to, I stress more than once, that the results are not a guarantee and furthermore emphasize to them that the opportunity is not a "get rich quick scheme."
Although there are many network marketers who earn significant income within their first year in business, this is not the norm. Most people involved in this industry, do not experience financial rewards for at least 2 to 5 years. In addition, there are many who do not earn significant income until at least 10 years in the industry.
Most MLM companies offer a bonus structure wherein representatives can earn some income while their residual income is building. That being said, the reason that I became involved in this industry and why most others do, is the amount of income that can be generated residually. To earn this type of income takes time and those who lack the patience to wait, will miss the rewards.
If you are not willing to put in at least 2 to 5 years and actually work your business during this time frame, then do not get involved or continue.
3. Not treating your business like a business
Being a network marketer is having your own business. You are an entrepreneur in the true sense of the word. You are a business owner just as much as a person who owns a restaurant franchise.
Unfortunately, most network marketers do not have this same mindset. I think the main reason for this is due to the very low start up costs involved. I sometimes think that the low cost is both a benefit and a curse. How so? If a person only spends $500 to become a network marketer, then many will treat their business like a $500 business. I don't think someone would have that same attitude if they had just paid $500 000 for a restaurant franchise.
So, when a network marketer's business is not going well, if their is a lack of results or no results, then it is so easy to walk away from that $500 investment and many people do. You must treat your business like that million dollar franchise. Believe that you are the owner of a multi million dollar network marketing operation and act accordingly.
In summary, DO NOT QUIT! Focus on a reason "why"; work your business for at least 2 to 5 years and run it like you are the proud owner of a multi million dollar franchise.
Vince A. Giorno
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